In this issue, NATE’s president Victor Castano and former IRTA director Paul Suplizio looked at the future of the commercial barter industry. Their comments and ideas are quite revealing, particularly in how they envision the future from separate perspectives. It reinforces the consistent differences of opinions that people within the industry have held over the years.

Other exceptional articles in this issue include: IRTA Hall-of-Famer Stephen Webster’s ideas in “Non-Profits Profit From Barter,” and industry veteran Douglas Dagenais who shared his thoughts in “Barter As Viewed From Both Sides.” He revealed barter perceptions from the perspective of both the barter company and the client...a very unique insight.

Our Countertrade Section a piece titled “The Global Landscape Of Offsets In The New Millennium” is especially informative

Other stories in this exceptional issue were:

• How to hang tough in negotiations.
• Maine hospital works with patients on barter.
• Coverage of NATE’s 20th Annual Convention in Las Vegas.
• CPA David Tuttle’s article, “Discharging Taxes Through Bankruptcy.”
• A look at IRTA’s Hall-of-Fame inductees Steve Goldbloom and Wayne Sharpe.
• Advertising Age acknowledges Active International’s clout in the media world.